SKU: 5976922847

我們為何相信:從鬼魂、神和外星人,到陰謀、經濟和政治,大腦如何打造信念並鞏固為真理

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我們為何相信:從鬼魂、神和外星人,到陰謀、經濟和政治,大腦如何打造信念並鞏固為真理: : Michael Shermer Michael Shermer HBODiscovery

作者: 麥可.謝爾默  |  譯者: 蔡丹婷


理性試圖駕馭信念,而信念總是脱韁而行。

我們的信仰或迷信,是如何根深蒂固的?
人們不僅相信奇怪的事物,更會相信任何事物,
是什麼助長了我們對於科學不予採信的事情,深信不疑。

關於信念如何誕生、形成、強化、挑戰、改變和消失,
最全面且啟發性的一本書。

  在《我們為何相信》這本綜合了三十年研究的著作中,心理學家、科學史家和世界上最著名的懷疑論者麥可‧謝爾默(Michael Shermer),顛覆了關於人類如何形成(對世界)信念的傳統思維。

  首先是信念,然後才是對信念的解釋。

  我們的大腦是信念引擎。從透過感官流入的感官數據,大腦會自然地尋找和發現模式,然後為這些模式賦予主體性、注入意義。

  一旦這些模式形成了信念,大腦便開始尋找支持這些信念的證據,如此加速鞏固信念的過程,這個過程周而復始地進入信念確認的正回饋循環;而我們的大腦用以鞏固信念的認知工具,數量非常眾多。

  本書以五個部分,說明我們何以相信奇怪的事物,更相信任何事物;書中從懷疑論角度切入,從政治、經濟、宗教領域,到陰謀論、超自然現象,以及人類為何相信不明飛行物、相信外星人綁架、相信超自然事物、相信讀心術等等,為什麼人們總相信自己是對的,別人都是錯的。

  透過對這些現象的分析,謝爾默期許,能為長期相信某個觀點或信仰的人帶來不同的思辨角度。也強調了我們之所以需要科學,就是因為科學是有史以來確定信念是否符合現實的最佳工具。

本書特色

  既有「說明人心想要相信、渴望縱身一躍」的信仰第一手真實故事,亦有「探索政治極化、人類偏誤和陰謀論」的人文社科關注,也有「信念如何在大腦中成形、強化、改變」的認知科學觀點。

作者
 
麥可.謝爾默(Michael Shermer)

  《科學美國人》雜誌的專欄作家,《懷疑論者》雜誌的創始人,懷疑者協會會長,為美國公眾生活中的重要人物。克萊蒙特研究大學客座教授,曾在加州大學洛杉磯分校教授心理學、演化論和科學史。他著作頗豐,出版過九本書,包括暢銷書。

譯者

蔡丹婷


  師大翻譯研究所畢業。坐過辦公室,當過英文老師,但還是最喜歡翻譯,最愛的是家人。極喜歡窩在家中推敲字句的日子,更喜歡透過不同語言接觸新知,夢想是能使用八國語言。過去二十年主要為HBO頻道及Discovery系列頻道翻譯字幕,譯有《綠手指聖經》、《形狀:資訊、生物、策略、民主和所有事物背後隱藏的幾何學》。
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SKU: 5976922847

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Angie P.
Dallas, US
★★★★★ 5
Works well and fast
Color: Gray
I have very dry and cracked heals and this has helped a lot in just two nights . They are very soothing and comfortable to wear
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Reviewed in the United States on May 9, 2026
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Nurse Jesica
Alexandria, US
★★★★★ 5
My Heels Were in Bad Shape. Like… Really Bad
Color: Gray
These moisturizing heel socks with the gel cushions were honestly a small miracle for me. After recovering from cancer treatments, my skin became extremely dry everywhere, but my heels were the worst. They cracked so deeply they looked like fissures and were even bleeding. I tried lotions and bandages repeatedly with very little progress. A friend suggested I treat my heel like it might have a fungal component, so I applied Lotrimin cream, put these heel socks on, and hoped for the best. Within three days, my heels were fully healed. I completed a 7-day routine, and my feet have never been softer. The silicone gel cushion is comfortable, soothing, and stays in place. I loved it so much that I still treat myself about once a week, even though I really don’t need to anymore. They are also washable. I hand-washed mine in the sink and let them air dry, and they came out looking brand new. If your heels are cracked, painful, or need serious care, I highly recommend these.
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Reviewed in the United States on January 9, 2026
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Becky
Natrona Heights, US
★★★★★ 5
Work well on hubby's heals
Color: Gray
Dr recommended these for hubby's dry cracked heals
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Reviewed in the United States on May 9, 2026
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Misha
Carnegie, US
★★★★★ 3
Ehh. Not for me.
Color: Gray
Foot slides when walking in them. The fit was tighter than lead to believe. It did hold the moisture in but the silicone patch is small
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Reviewed in the United States on February 23, 2026
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Secret Angel
Port Orchard, US
★★★★★ 5
Transformative for Dry, Cracked Heels!
Color: Original Grey
I recently purchased Dr. Frederick's Original Moisturizing Heel Socks, and they have truly transformed the condition of my feet! I can’t recommend them highly enough. Effective Moisturization: These socks are infused with moisturizing agents that work wonders. After just a few uses, I noticed a significant reduction in dryness and cracking on my heels. My feet feel softer and smoother, and I love that I can wake up to beautifully moisturized skin. Comfortable Fit: The socks are incredibly comfortable to wear, with a snug yet gentle fit. I appreciate that they don’t feel restrictive, allowing me to walk around my home while wearing them without any discomfort. They are also lightweight, making them easy to slip on before bed. User-Friendly: They are super easy to use—just wear them overnight, and let the socks do their magic. I love the simplicity of incorporating them into my nighttime routine. Durable Quality: The quality of the socks is impressive. They wash well and have maintained their shape and effectiveness after multiple uses. I feel confident that they will last a long time. Final Thoughts: If you're struggling with dry, cracked heels, I highly recommend Dr. Frederick's Original Moisturizing Heel Socks. They are a fantastic investment in foot care and have made a noticeable difference in the health of my skin. These socks have become a must-have in my self-care routine!
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Reviewed in the United States on October 4, 2024

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